Salesforce® for the Boating Industry
teamMarine is currently comprised of two solutions: Sales and Service.
The Sales solution is an app for Salesforce® that makes their CRM service more user-friendly and functional to members of the marine industry. Custom objects include Boats and Trailers and the unique MatchMaker search tool makes it possible to search for customers wanting or owning certain types of boats.
The Service solution is designed to help manage the overall Service functions of the dealership. Features include Repair Orders, Parts Tickets, Purchase Orders, Parts Inventory management, and Warranty Claim management.
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After years of considering marine industry specific CRM's, there were just too many undesirable compromises which resulted in our dealership's continuation of a "home-grown" solution. After meeting the guys from teamMarine, we were introduced to Salesforce and told that it could be made to work for a boat dealership. The outcome has proven to be the right solution for our sales team and it has since been expanded to include our new website which customers really like! At our dealership, we aim to deliver the "wow" experience to our customers. teamMarine has done the same for us.
Salesforce is a great tool for us, especially since it has been customized to the boating industry. It allows me to do everything in one program: keep track of new prospects, search for particular boats for customers (MatchMaker), assign tasks to the sales team, and attach any correspondence related to any customer with the click of a mouse.
Our new website has given our dealership a modern "front door" as most customers shop online before visiting our showroom. Our customers love the fresh look and ease of navigation! Managing our inventory has never been easier and the customization options are endless.